Marketing
Research, content, campaigns, performance. Sessions for marketing teams from ideation to reporting with less repetitive work.
What We Help Solve
Key challenges we help marketing teams solve.
Manual research and content drafting
Campaign setup and performance reporting
Repurposing and localisation at scale
Turning data into clear stories for stakeholders
Consistent messaging across channels
Explore Modules
- Core communication & productivity
- Research & strategy
- Content planning
- Content production
- Campaign ops
- Performance & insight
Module: Core communication & productivity
| Sessions | What we teach |
|---|---|
| Finding answers across tools | Getting answers from policies, docs, and systems using natural language; citations and source links; when to escalate. |
| Data to narrative & reports | Turning metrics and spreadsheets into narrative summaries and slide-ready messages; trends, variances, and recommended follow-ups. |
Module: Research & strategy
| Sessions | What we teach |
|---|---|
| Audience, persona & competitor research | Clustering qualitative feedback into themes and pain points; drafting persona one-pagers and competitor comparisons tailored to your offer. |
Module: Content planning
| Sessions | What we teach |
|---|---|
| Content ideation & editorial calendars | Proposing topic ideas from ICP, product features, and keyword data; building editorial calendars with channels, CTAs, and owners pre-filled. |
Module: Content production
| Sessions | What we teach |
|---|---|
| Content drafting, repurposing & localisation | Drafting first versions from briefs or outlines; repurposing long-form content into short posts, ads, and email variants; localising to language, culture, and channel while respecting brand voice. |
Module: Campaign ops
| Sessions | What we teach |
|---|---|
| Campaign setup, QA & launch ops | Generating configuration checklists and suggested campaign structures from goals and audiences; reviewing configurations and landing pages for broken links, missing UTMs, and inconsistencies. |
Module: Performance & insight
| Sessions | What we teach |
|---|---|
| Performance reporting & insight narratives | Ingesting metrics from dashboards; generating channel-by-channel narratives, key wins/losses, and recommended experiments. |
| Experiment design & learning capture | Defining hypotheses, metrics, and test designs; interpreting results, drafting summaries, and adding them to a searchable "what we've tried" knowledge base. |
Ready to reduce repetitive work?
Pilot programme: we're working with a small number of teams to refine our sessions. Book a Discovery Call to see if we're a fit.